Posts Tagged ‘Presentation Tools’

Has PowerPoint 2016 for Mac Been Worth the Wait?

Friday, March 13th, 2015 by Matt<

Mac retro

It’s amazing to think that PowerPoint was originally created for the Mac OS, back in 1987…

…When today PowerPoint is very much PC first and Mac second. This week we got our hands on a beta version of PowerPoint 2016 for Mac and put it through its paces.

It’s fair to say we normally get pretty damn excited about new versions of PowerPoint. But sadly when comparing this it to PowerPoint 2013 on the PC, there was nothing really new about it.

The Mac vs PC versions of PowerPoint have always been pretty similar, but the Mac one is always released later, I suspect it’s a case of nailing it for PC before handing over to the Mac team to develop.

PC                           Mac

Office 2003         Office 2004

Office 2007         Office 2008

Office 2010         Office 2011

Office 2013         Office 2016

But it’s never been released this late before!

So with such a delay, I was expecting to see something new and improved, rather than just a very late re-hash. But sadly, a rehash of PowerPoint 2013 it is.

So putting my personal view to one side, how good this program actually is and how much it will make your presentation creating life that bit easier will depend on your point of view…

If you are a loyal Mac user who is currently using PowerPoint 2011 and will definitely continue with Office for Mac then there is good news, because the new version is leaps and bounds ahead of the previous…

Visual Layout – this has changed a lot, it’s sleeker and the default screen ratio has moved from 4×3 to 16×9.

The menus have improved, the home tab now has some useful buttons for adding pictures, shapes and text boxes. This is really useful as these are probably your 3 main tools all handily grouped together – you don’t even get this in the PC version!

Inserting images now gives you direct access to iphoto and Photo Booth.

When CMD clicking, the format shape window now appears locked to the right, rather than appearing over the top of the item clicked on which is handy.

Template Structure – is the same as the previous version and is built the same as the PC version, meaning files can be worked on both new and old versions and across operating systems.

The Eyedropper Tool – this is a game changer. When you go to change the colour of an object you can select the eye dropper and hover over anything on the slide and the eyedropper will pick up the colour. So if you see a colour on a webpage or another document you like, you can copy and paste this into PowerPoint and use the Eyedropper to get the exact colour in just one click.

Auto Alignment Tool – Now upgraded so that when objects are dragged around the slide, lines appear showing you the alignment to other objects on the slide.

The Yellow Diamond – if you insert a rounded rectangle and alter the curvature of the corners, the elements showing you have the shape selected, vanish – giving you a clearer view.

The Combine Shapes Tool – a great feature that allows you to create unique shapes by either cutting one shape from another, or alternatively by combining them together.

Animation – has also been improved a lot, we now have the animation preview option, so rather than having to wait for all the other animation to play through, we can start at any point – a great time saver.

Motion Path Ghost – another awesome upgrade here, a tool that shows you exactly where the object’s animation will end.

So plenty of new features to keep Mac disciples happy.

However this new version of PowerPoint for Mac is just as much about what it doesn’t have as what it does. As the features that are missing when compared to the PC version (out for 2 years now) is just astounding.

There are a whole host of really key features missing:

The Quick Access Toolbar – is there, but it doesn’t seem to be customisable like it is on PC.

Selection Pane – a key tool to be able to hide objects on a slide and thus get to other objects layered behind – on PC for years, but still no sign of it for Mac users.

Custom Shows – miss the show and return function.

Animation – the timeline visual representation is missing, making it much harder to work with animations.

Save as Video – on PC you can save to WMV or MP4. On Mac it’s not even an option.

Some other less important features missing are:

Online Pictures – uses Bing to search for Creative Commons online images (use with legal caution) and insert directly into the slide.

Screenshot – a handy tool for inserting an image of any program you have open.

Photo Album – a tool that allows you to select a folder containing multiple images and load them all onto separate PowerPoint slides in seconds.

Zoom – in presentation mode on the PC, you can hit a magnifying glass and zoom directly into around 25% of the screen.

So it really does feel like Mac users of PowerPoint have been an afterthought.

It’s not all doom and gloom, if Mac is where your heart lays, then it is a good step forward. But when it comes to serious presentation creation, then your life will be harder than your colleague (or competitor) that has the PC version.

To put the difference into context, I asked one of our designers what he thought the impact would be if the Eyeful design team switched to using PowerPoint 2016 for Mac…

The knock on effect would be huge. We could manage without some features, but things like not being able to convert to video would be a huge loss for many of our clients. And things like not having a clear animation timeline the selection pane missing, would really slow production time. It would take us so much longer to do things that it just wouldn’t be a practical option to even consider switching. Jack Biddlecombe

If you are an ardent Mac user who is fed up of struggling with PowerPoint, then grab a cuppa, ditch the mouse and give Eyeful a call – we can take the hassle away and create you a stunning presentation, with clear content and messaging.

Story Season – Blockbuster presentations are just a few takes away

Thursday, March 12th, 2015 by Matt<

Movies and presentations aren’t that different.

OK, so maybe you’re not up for crashing on the sofa with a bag of freshly made popcorn and watching your latest pitch presentation with your better half BUT as we continue our journey through Eyeful’s Story Season, I’m going to show you how using what you already know about movies can help you create better and more structured presentations in the future.

The movie topic we’re going to explore is the Synopsis stage, or when it comes to presentations, what we at Eyeful call the Storyflow and the Storyboard.

Take a moment out and think…

If you were going to make a movie you wouldn’t just grab some actors and a camera and go shoot something without a story, without a script and no general direction. The same goes for presentations – the last thing you want to do is start off by opening up PowerPoint and trying to plan as you go along creating slides. It’s a recipe for disaster and will eat up more time than a Star Wars marathon.

So where does the road to silver screen success begin?

A movie generally starts with an idea for a story. Someone has a dream, gets inspired by real events or simply somehow has a great story idea that makes them so excited and driven that they just have to get it out of their head and down on paper.

A presentation starts in much the same way – an idea or vision.

At some point in time, somebody, somewhere came up with an idea, be it to sell something, to change something or perhaps to teach something…

Generally speaking this spark of creativity will inform the goal of the presentation – it’s what you the presenter (or your company) want to happen as a result of giving the presentation.

Back in Hollywood, the screenwriter gets the idea down on paper in the form of a synopsis, which is literally a written map of the story as a whole – where it starts, who the characters are and the journey they go on to wherever it is they end up.

I once read that a good movie should always take the audience on a journey – would it hurt to apply this to an audience who are expecting death by PowerPoint?

The flow of a presentation can be planned to take the same celluloid journey.

In our very own Simon Morton’s book, The Presentation Lab he details an entire chapter on business storytelling and offers an example of a simple story structure:

story structure - no frame

This structure is as old as the hills and has formed the basis of storytelling for centuries. As such, there’s no wonder that it has been successfully applied to both presentations and movies for many years.

Compare and Contrast

By way of an example, let’s look at the recent Hollywood blockbuster, Gravity, and in parallel, review the structure of a booking software sales presentation created by Eyeful.

Gravity

The story flow of a standard sales presentations in Putney and that of a Hollywood Blockbuster set a long time ago, in a galaxy far, far away are in reality, not that different.

Importantly this example should have demonstrated that using stories in presentations is not complicated and that they don’t mean that your presentation need to start with, “Once upon a time…”!

What Happened Next?

The combination of story and presentations is a powerful one – go forth and make it happen.

You can use the synopsis structure above as a guide to creating presentations in the future and make sure when you leave those hard earned meetings you’re on the walk of fame – not shame.

If you would like some Hollywood style help to get your presentations ‘in the can’, get in touch and one of our story obsessed team will be on hand to bring your next blockbuster to life.

 

 

 

Breaking News! New version of PowerPoint…

Friday, February 6th, 2015 by Matt<

PPT

Sorry if I seem like an over excited 5-year old on the night before Christmas, but I’ve just heard there is a new beta version of PowerPoint to play with!

You may have heard recently how Microsoft have decided to skip Windows 9 and move straight to Windows 10 – apparently they have this great idea to integrate a start button?!

Well it’s not just Windows that’s getting re-worked, the full Office suite of Word, Excel and PowerPoint are getting updated too – and as Eyeful’s resident ubergeek you can only imagine how excited I am to put a new version of PowerPoint through its paces.

For many people reading this, there is a reasonable chance you are still running Office 2007 or 2010 – if it’s 2003 your IT department should bow their heads in shame. And you might not yet have tried out the rather excellent PowerPoint 2013 (see here my review part 1 and part 2).

Microsoft really made some waves with PowerPoint 2013 so I’m very eager to see if they read my PowerPoint wish list in a previous blog and actually implemented any of my ideas for the new version?

If you fancy road testing the new Office Beta – it’s a requirement to sign up to Microsoft’s Windows Insider Program and install the Windows 10 Technical Preview. The website categorically states you should…

Really know your way around a PC and feel comfortable troubleshooting problems, backing up data, formatting a hard drive, installing an operating system from scratch, or restoring your old one if necessary

And even says…

We’re not kidding about the expert thing. So if you think BIOS is a new plant-based fuel, Tech Preview may not be right for you.

Ok then! I’m now off to find a VERY OLD computer to put the new Windows 10 and PowerPoint through its paces.

Watch this space for a full review.

 

 

An Open Letter to all Business Presenters

Tuesday, January 20th, 2015 by Simon<

Hello you…

How are things?

We’ve been meaning to drop you a line for a while now but held off sending anything too close to the chaos of Christmas and New Year for obvious reasons. The festivities are now likely to be a dim and distant memory… as are the long list of New Years Resolutions (don’t sweat it – we think a little bit of extra padding looks rather good on you, if we’re honest). Now all of those pressures are out of the way, we’d like to ask you a favour… actually, three favours. And they all centre around that one part of your job that you find uncomfortable to the point of palpitations – business presentations.

Don’t worry – we’re not after the world… just three small things that will make all the difference to your presentation, and thus to your audiences.

1. Go on, go 16:9

Let’s start with an easy one – it’s time for you to move over to widescreen. Your laptop, your screen and your projector have all made the leap over to 16:9 ratio – it’s time you took the plunge too.

Have you noticed how old films and footage looks, well, ancient on TV when it’s shown in the old ratio and has big black bars down each side? Sorry to break it to you, but if you’re stuck using 4:3 ratio for your PowerPoint and Keynote, your presentations are going to look equally old fashioned.

But it’s more than simply keeping up with the Joneses. Blog picMaking the move over to 16:9 gives you more room to play with on your slides – create white space and let your slide breathe! Use the extra width to develop visuals that engage your audience! Heck, deliver slides that look like they belong in this decade!

If you’re responsible for stuff like corporate PowerPoint templates at your workplace, sort it out pronto and your colleagues will love you forever more. If you’re one of the users stuck with ye olde PowerPoint 4:3 template, harass the marketing team until they see the error of their ways (perhaps send them a link to this blog to speed things up) and make the move over. If they dig their heels in, whisper in their ears that the default ratio on the latest version of PowerPoint is now 16:9 – the world has changed and it’s time for them to catch up.

 

2. Don’t lose your nerve

We’ve spotted a bit of a pattern on important presentations. At the very start of the process, presenters (yep, you) are full of good intentions. You embrace the concept of ‘less is more’ both in terms of content on a slide and slide count, full of vim, vigour and determination that this time it’ll all be different – no bullets, valuable visuals and a clear audience-centric message. It’s shaping up to the best presentation you’ll ever deliver – happy days.

The problem is that as time marches on, you start to lose your bottle. You start to sprinkle a little more detail here and there, sticking in a complex diagram to demonstrate that you’ve really put the hours into the research and tweaking your message so as not to rock the boat.

Often, because the stakes are so high, you make the fateful mistake of opening up your presentation to committee. This truly is the death knell to any chance you had of developing a powerful presentation. By all means, call upon your colleagues for feedback and collaboration but never EVER rescind control – it’s your presentation… own it.

Collaboration = good

Committee = unmitigated disaster

Now don’t get us wrong, friend – we know that standing up and delivering a presentation this important is gut-wrenchingly stressful but don’t fall into the trap of compromising and diluting it as D-day approaches. Go back to the ideas that were the catalyst for version 1 of your presentation – the structure and message, the carefully chosen supporting content and the simple but effective visuals. Granted, they may not have been perfect but they’re likely to be a much purer more focused set of slides than the watered-down, ‘safe’ and ultimately homogenous presentation you’ve ended up with.

Go on – be brave, have faith and don’t compromise (your audience and your message deserve it).

3. There’s more to life than PowerPoint

Granted, this one might require a small leap of faith (call it a leapette). PowerPoint is not the only tool available to you as a presenter. There – we’ve said it…

Presentation Landscape WheelArmed with nothing more than a good understanding of your audience, a strong message and structure and, when required, the ability to visualise key elements of your story, you can deliver a presentation armed with nothing more than a pen and napkin/whiteboard/notepad.

If you wish to get fancy, you might want to dust down the tablet you were given a couple of years back in a pique of technological excitement (it’s not just for Angry Birds). Or you might want to try the multitude of other options out there (Prezi, Powtoon, Keynote, SlideRocket…the list goes on).

We’ve never had so many options to consider as presenters so have a look around and see what works for you and your audience…and what doesn’t. And it’s this last bit that is soooo very important. Whatever option(s) you choose, it is imperative that it works for your audience.

Not you – your audience.

Playing with new technology is always fun but if the net result of your experimentation is a presentation that bamboozles your audience or leaves them thinking more about the animation effect you used rather than your message, you’ve messed up.

So there you go…three simple changes to the way you approach presentations that will make all the difference. A difference to the way you engage with your audiences, a difference to the clarity and impact of your message and a difference in the results you’re likely to get from all your hard work. What’s not to like?

Have a wonderful 2015…

The Eyeful Team x

(Presentation) Lessons Learned from This Year’s APMP Conference

Monday, October 27th, 2014 by Simon<

I had the privilege of speaking at the UK APMP event again this year. For the uninitiated, this is an opportunity for the UK’s bid and proposal experts to get together over a 3-day period and share best practice, gain insight into new developments and swap war stories.

Pontificating at the APMP ConferenceThis year I was talking through the ongoing issue of the Presentation Paradox, that peculiar state of mind that hits companies large and small when preparing for an important pitch. For some bizarre reason, preparing for this important pitch presentation is too often boiled down to a kneejerk ‘pull some slides together’ activity rather than seeing it as a huge opportunity to address any shortcomings of the bid document whilst simultaneously moving the audience to the next stage of the process.

I could rant on but frankly that’s not the purpose of this blog – I’m keen to share the lessons learned from this year’s event…

The lowly pitch presentation is getting some love

APMP have recognised the valuable part played by presentations in the bid process and now invite subject matter experts in to share their insight and knowledge. This year’s conference schedule covered both the fundamentals (technical training on PowerPoint) through to people like myself who were sharing new ideas and throwing down the presentation gauntlet to bid managers and their ilk.

This can only be a good thing – the more people think about the presentation process (from message and content through to the way it’s delivered), the greater the standard across the board. The net result is that we all benefit – presenters, audience and businesses.

New presentation technology is getting an airing

A completely unscientific straw poll during my seminar showed that the majority of businesses had tried new technology as part of their presentation process.

Top of the pile was Prezi, an innovative take on traditional slideware which, when used sparingly and at the right time, can be incredibly powerful. The flipside of this, of course, is that when used poorly and inappropriately, Prezi can be truly horrible. Delegates seemed to agree – many had tried it but few had returned to it on a regular basis for pitch presentations.

I was surprised to learn that an increasing number of high stakes bid presentations are now being delivered remotely. With the value of these bids often being in the tens and hundreds of millions, this seems a very brave thing to do! Remote presentation tools have come on leaps and bounds over the last few years (in particular video conferencing) yet I personally still struggle with the idea of building rapport and a relationship with pixels on a screen. Now this may be a personal tick I need to overcome as timescales shorten and travel costs increase but, in the meantime, if I can possibly find a way of sitting in front of an audience, I’ll bend over backwards to ensure I do.

The good news from all of this new technology and thinking is that bid presentations are benefitting from people approaching things differently. As with any development process, there will be things that people try which end up an unmitigated disaster whilst others will flourish and become ‘best practice’ for a business overnight. The key is to pick and choose carefully, making educated bets on the right approach to take for a particular audience.*

[* Gaining a good understanding of your audience is a particular passion of mine – for more information, reference The Audience Heatmap concept here].

Some things never change

Sadly there are some constants in the world of pitch presentations, one of which is out of the control of most presenters – leadtimes.

There is a consistent frustration voiced by bid teams when it comes to preparing their presentations – they’re given completely unrealistic leadtimes. One delegate shared an example of where the weighty bid document needed to be submitted by close of business on the Thursday. On the Friday, they received a call from the prospect asking them to deliver a presentation to the board and procurement team the following Tuesday.

A few things spring to mind:

  • Is this some sort of sick power play by the prospect?
  • Is the presentation simply serving as a ‘Cliff’s Notes’ version of the main document?
  • Is there any process in place to truly test the value of each bid or has the decision been made and the fast track presentation process simply a way of getting through the formalities as quickly as possible?

What makes this all the more concerning is that the delegate was a senior member of a bid team for a huge, well-respected technology business. Each bid is for millions of dollars and likely to underpin the strategy of the prospect’s business so surely the process should be a little more robust than this?

I don’t have an answer to this particular quandary but I do have a huge amount of sympathy for the bid professionals on the receiving end of this short-term approach. All I would do is implore the bid team not to lower their standards when preparing the pitch presentation – see it as the huge opportunity it truly represents and throw every morsel of energy you have to make the most of it.

In conclusion, the bid professionals at this year’s APMP event demonstrated all the attributes needed to create a powerful pitch presentation – an understanding of their audience, the ability to cut through the ‘noise’ of too much content and an eagerness to try new things (such as Blended Presenting) to ensure that the presentation opportunity is grasped firmly with both hands. If we maintain this forward momentum across all pitch presentations, the future is bright indeed.

Trust in Training – The Holy Grail?

Tuesday, October 21st, 2014 by Sally Bailey<

We’ve been talking about trust a lot recently. Once the flurry of storyflows, storyboards and design concepts have died down, we’ve figured that the success of our presentation projects come down to this one simple thing – Trust.

Trust needs to be present before a client, no matter how confident they are, steps up on stage to deliver a presentation we created with them. Trust underpins the month/year/career-shifting pitch made by a nervous salesperson. Trust sits at the core of an internal presentation that communicates the need for change.

Eyeful Labs - Bubbling UnderTrust is equally important in training and coaching. It forms the backbone of any successful programme – delegates who ‘believe’ grab hold of their new skills and ideas and make the most out of them. Delegates who didn’t quite cross the threshold merely process their expenses and tidily place their course materials on the shelf next to their desk (‘shelf development’ over ‘self development’).

So how do you get it? If only it was as easy as waving a magic wand and ensuring the trust and belief of delegates but the reality is somewhat different. Trust has to be earned. There are no shortcuts or tricks of the trade – just bloody hard work.

However there maybe one exception…

Our Eyeful Labs training would seem to have an unfair advantage due to the topic in hand – presentation engagement. The quality of most presentations is, put frankly, awful – we’re typically starting from a pretty low standard in the first place. As such, by providing a simple, straightforward and logical way of improving the engagement between presenter and audience, we’re onto a winner from the word go. The very nature of the Presentation Optimisation means that improvements are obvious, discernable and repeatable.

Eyeful Labs’ combination of simplicity and process, coupled with huge (personal) leaps forward in terms of clarity and engagement means that trust is easier to win than most. The net result is that delegates are more willing to adopt Presentation Optimisation in the classroom and then have the confidence to ‘give it a go’ as part of their day to day lives, witnessing for themselves the improvements.

This trust creates a good habit that is hard to break, which is good news for presenter and audience alike. What’s not to like?

Stop Posting and Start Doing…

Friday, October 3rd, 2014 by Justine<

There’s quite a commotion online at the moment about the launch of the new Post-It App.

It’s obviously a clever piece of kit. It allows you to take photographs of up to 50 physical Post-It notes and then digitally manipulate them.

These virtual Post-Its can be pinned to your start screen, shared with collaborators and even exported to a PowerPoint, Excel of PDF format.

After reading a few excited posts about how useful it’s going to be I found myself asking a simple question ‘Why would I need to do that?’

Here at Eyeful we spend quite a lot of time encouraging our customers to step away from the tech.

Our tried and tested Presentation Optimisation methodology follows a path that begins with a pen and paper and there’s a good reason for that – it encourages you to think about stories rather than slides.

To me, the ability to write on a bunch of Post-It Notes then digitise and manipulate then seems like it might add unnecessary time and effort into what should be a simple process and is therefore an excellent way to procrastinate – and potentially not much else.

Bringing ideas to life and sharing them effectively is about identifying clear aims and objectives, adding a decent smattering of creativity and then pushing towards your desired outcome with some good old fashioned hard work.

If something will work better on paper, use paper – if it will work better on a computer, get typing. But maybe that’s where the genius of this app lies, in helping identify which creative path will work best for you.

It also seems to gel nicely with how we use tech today. When a teacher writes a homework assignment on the board some children write it down and some simply take a photo with their phone. I’m going to hazard a guess that most of us have taken photos of written information we need to remember or want to share (I personally confess to delighting in capturing weird signs and humorously worded instructions at every opportunity).

We store information in this way because it helps us ensure that the information is completely accurate and can’t fall fowl to bad hand writing or poor spelling (with the obvious exception of the aforementioned signs). It’s factual, unambiguous and easily accessed.

I can see great potential for collaboration too, although I might be a little nervous if I knew my hastily written and individually cryptic notes were going to be shared. I might even want to run a couple of them through a spellchecker before committing them to paper thus creating a process that would go something like this – computer – paper – photo – computer – before anyone else even got to see it.

Whatever you think about the app it does raise some interesting questions about how and why we communicate.

When it comes to presentations those are seemingly easy questions to answer – we use PowerPoint and we want them to buy our product. However the journey to achieving this effectively involves forgetting what you want to achieve and going back to basics to understand what your audience wants to achieve and if the Post-It app can help you achieve that, then I’m all for it.

post it blog

Windows 10 – First Impressions

Wednesday, October 1st, 2014 by Justine<

Its two years since Windows 8 was launched and having mysteriously circumnavigated Windows 9, Microsoft is now unveiling its latest offering, Windows 10.

In our review of Windows 8 we wondered aloud whether some of the changes to the look and feel were really necessary and if they would alienate existing Windows users.

That feeling of ‘change for the sake of change’ seems to have been echoed by users worldwide and is supported by some rather damning statistics only 13.4% of desktop PC’s run Windows 8.1 and that’s significantly less that the 23.9% that still run on the now unsupported Windows XP.

It does seem like Microsoft has taken this response on the chin, Windows 10 sees the return a proper Start button and familiar menu (unlike the Windows 8 upgrade that just pretended to be one).

Many people felt that Windows 8 was too skewed towards touch screen functionality and that this bias created a much lumpier, less intuitive, interface for those on traditional PC’s and Laptops – particularly business users.

Fortunately for Microsoft most of their traditional audience still exists and is still using their products, they simply didn’t bother upgrading to Windows 8. This means that Windows 10 needs to hold the attention of Windows 8 fans and be friendly enough to persuade those that haven’t upgraded that now is the time to do so. If they fail to get the balance right nobody wins.

Early signs are good, behind the return of the beloved Start button there’s a lot more going on. A new ‘Task View’ feature allows you to display all your current apps, you can create multiple desktops and view them simultaneously and you can have up to four documents or applications open on the screen at once.

It also seems that every feature and App has been given the love it needs to work seamlessly through both a touch screen and a traditional interface and they should be able to identify and adjust to your chosen interface smoothly.

For those of you who can’t wait to get your hands on Windows 10, early versions will be made available to tinkerers in the very near future.

For the rest of us it’s time to sit back and wait for those in the know to get rid of any glitches and the really patient amongst you might like to wait until 10.1 reveals where Microsoft thinks the original is weak.

As soon as we get our hands on it we’ll be sure to let you know how it performs, but until then we’re always on hand to help you whatever presentation tools and technology you’re using.

 

My Kingdom For a Phone….

Thursday, September 25th, 2014 by Justine<

My journey to work this morning was not particularly noteworthy, the weather was average, the traffic was average and none of the others drivers did anything worthy of even light swearing.

But about 30 minutes into my 40 minute commute it occurred to me that I might have left my mobile phone at home.

I don’t consider myself to be a technophile; I’m old enough to remember when you had to be in the room to see a TV programme that interested you (and there were only three channels to choose from). So I was a little nonplussed to find a panicky knot forming in my stomach at the very thought of a day without my phone, there was even a brief consideration of whether I had enough time to go back home and pick it up (despite the obvious answer being no). I eventually settled the uneasiness by convincing myself that ‘at home’ was OK – at least it wasn’t lost, or was it?*

What’s even more worrying is that I spend the whole day sitting at a desk that has on it a computer and a phone – meaning that there is literally nothing I need my mobile for.

But technology long ago passed through the era of addressing needs – now it’s all about addressing wants.

We don’t need to constantly know what the hundreds of random people (most of whom we’ve never met and never will meet) that we call ‘friends’ on social media are up to, but we certainly want to.

It seems that simply having access to technology compels us access technology.

So what’s going on? Is it obsession, addiction, dependency or something altogether more (or indeed less) sinister?

A recent experiment involved 163 students giving up their mobile phones for an hour and taking a series of anxiety tests to find out if they were affected by the deprivation.

Apparently it transpires that even those of us who don’t manage to use our phones 25 hours a day (a figure arrived at by double counting the time we’re using it for more than one thing) will suffer some level of separation anxiety.

We’ve talked before about how hard it can be to engage an audience, discussed ways of turning surreptitious phone checking to your advantage and looked at whether wearable tech will have an impact on presenters and audiences. But now it seems we’ve got far more to worry about than we thought.

Talk of creating technology free zones is already stirring up the kind of angry, civil liberty, personal freedom, type responses more often seen in relation to huge social, political and legislative change but in reality trying to enforce anything is getting harder by the day.

Twenty years ago you could have asked people to turn off their pagers, ten years ago turning off phones would have done it and five years ago it would have been phones and tablets. Today you might need to ask people to relinquish phones, tablets, glasses and smartwatches to get close to the same effect. Five years from now implantable tech might just make the whole thing completely impossible.

It doesn’t matter what you think about our reliance on technology the important thing is acknowledging that it exists and understanding how to overcome the challenges and maximise the opportunities.

We talk about how Blended Presenting can help increase audience engagement and encourage interaction but maybe soon we’ll have to start thinking more deeply about Blended Spectating to make sure our stories can be heard above the constant stream of outside information.

Whatever the future of Audience Engagement you can be sure that Eyeful will be there, innovating to our hearts content and making sure that our customers are one step ahead of their competition.

Picture1

*for any of you still bothered about the whereabouts of my phone please don’t worry my husband emailed me to say I’d left it on the kitchen table and he’s put it in the cupboard above the oven (?) just in case I get home before him!

Inside Eyeful Labs

Wednesday, July 9th, 2014 by Justine<

Just over a year ago we launched Eyeful Labs, our immersive, interactive, presentation environment, designed to help our customers explore new ways of thinking about and delivering presentations.

In that time the Labs have grown to be much more than we, or our customers, ever expected.

They have become the place where presentation innovation, creative inspiration and the spirit of exploration come together with an Eyeful dose of ‘give it a go’ (and a soupçon of scientific insanity) to explore all things presentation.

Presentations are often the least loved and most abused part of any business collateral package and Eyeful Labs is our way of changing perceptions and giving presentations the time and resource they deserve.

At first, many visitors were unsure exactly what to expect (and to be completely honest so were we). But it soon became apparent that our combination of readily accessible presentation expertise and limitless coffee was hitting the right spot.

Soon customers were experiencing the effects in the best way possible and going on to action positive change in their businesses.

Today the Labs are a real hive of activity with customers, consultants, designers and presentation enthusiasts all adding to a mix that is pushing the boundaries of what presenters and presentations can achieve.

It’s a hectic, challenging, stimulating and provocative place to be, it’s The Presentation Lab bought to life – and we love it!short reel 2

To find out how your presentation thinking can benefit from a trip to The Lab, simply get in touch and we’ll help you explore the possibilities.