Posts Tagged ‘Presentation Skills’

Trust in Training – The Holy Grail?

Tuesday, October 21st, 2014 by Sally Bailey<

We’ve been talking about trust a lot recently. Once the flurry of storyflows, storyboards and design concepts have died down, we’ve figured that the success of our presentation projects come down to this one simple thing – Trust.

Trust needs to be present before a client, no matter how confident they are, steps up on stage to deliver a presentation we created with them. Trust underpins the month/year/career-shifting pitch made by a nervous salesperson. Trust sits at the core of an internal presentation that communicates the need for change.

Eyeful Labs - Bubbling UnderTrust is equally important in training and coaching. It forms the backbone of any successful programme – delegates who ‘believe’ grab hold of their new skills and ideas and make the most out of them. Delegates who didn’t quite cross the threshold merely process their expenses and tidily place their course materials on the shelf next to their desk (‘shelf development’ over ‘self development’).

So how do you get it? If only it was as easy as waving a magic wand and ensuring the trust and belief of delegates but the reality is somewhat different. Trust has to be earned. There are no shortcuts or tricks of the trade – just bloody hard work.

However there maybe one exception…

Our Eyeful Labs training would seem to have an unfair advantage due to the topic in hand – presentation engagement. The quality of most presentations is, put frankly, awful – we’re typically starting from a pretty low standard in the first place. As such, by providing a simple, straightforward and logical way of improving the engagement between presenter and audience, we’re onto a winner from the word go. The very nature of the Presentation Optimisation means that improvements are obvious, discernable and repeatable.

Eyeful Labs’ combination of simplicity and process, coupled with huge (personal) leaps forward in terms of clarity and engagement means that trust is easier to win than most. The net result is that delegates are more willing to adopt Presentation Optimisation in the classroom and then have the confidence to ‘give it a go’ as part of their day to day lives, witnessing for themselves the improvements.

This trust creates a good habit that is hard to break, which is good news for presenter and audience alike. What’s not to like?

Sales Enablement is Failing Sales Teams

Monday, October 20th, 2014 by Simon<

A lot of noise has been made over the last few years around the topic of ‘Sales Enablement’. We’ve added our own 10p’s worth to the debate in the past and then continued to look on with a mix of amusement and bemusement.

The amusement comes from the reinvention of something that has been around since the dawn of mankind (or at least, since man started selling stuff to their fellow man). Call it what you want but Sales Enablement, in it’s most basic form, is the development of sales tools to help sales people, um, sell.

Apologies to any sales or marketing execs who are currently sat with chests puffed out with pride – the fact that you’ve moved with the times and converted your sales collateral to work in a new ‘easy to access’ format isn’t revolutionary, it’s merely keeping up with The Joneses.

Perhaps more importantly, the bemusement comes from companies large and small missing out on a huge opportunity. All too often the excitement, investment and time spent on delivering on a ‘Sales Enablement Strategy’ overshadows the real need of sales teams. They’re not after gizmos (although I’ve yet to meet a salesperson who doesn’t like a new tech toy) – boil it down and they’re after story, structure and clarity of messaging. They want tools that will allow them to beat the competition, close the deal and take home the commission.

Frankly salespeople don’t care what platform, operating system or colour sales tools come in – they just want it to help them deliver the deal. It’s as simple as that.

Here at Eyeful we’ve had the pleasure and privilege of working with companies of all sizes across a range of industries. When the topic of ‘Sales Enablement’ is touched on, sadly a definite pattern is starting to emerge. Businesses are focusing their investment in the Delivery Mechanism (tablet sales enablement tools, fancy apps or training their sales teams to become slick ‘TED’ like presenters) without recognising that they are inadvertently recycling the same trite, unconvincing and generic content. It’s a little like remaking a bad movie – if it was boring and lacklustre in 2D, it’s going to be equally boring and lacklustre in 3D.

We implore sales and marketing professionals to take a step back and think beyond the hype and quick wins that Sales Enablement promises. If businesses took a moment to review the message and content they are dishing out in various forms, the more effective this whole ‘Sales Enablement’ bandwagon might be.

As we’ve said time and time again, if your prospect’s response to your pitch is ‘cool slides’, you’ve failed. Never let the temptation of cool technology or fancy aesthetics get in the way of your audience engaging with your message. And if you’re using the ‘Sales Enablement’ tag to merely add lipstick to a pig of a sales presentation message, you’ve missed a golden opportunity…and your competition is poised to make the most of it.

Life’s a Pitch

Wednesday, August 20th, 2014 by Justine<

The publication of The Presentation Lab Book has given us the opportunity to get in contact with some really interesting people who share our hopes and dreams for the future of presentations.

Having gamely resisted the temptation to set up a secret support network where we can quietly geek out about presentations to our hearts content, we decided that the best thing to do would be to spread the word in a valiant attempt to assimilate our ideas into normal society and improve the world of business communication, one presentation at a time.

One of the lovely people who got in touch was Boyd Blackwood, producer and host of Life’s a Pitch. Like us Boyd is working hard to get people to think differently about how they communicate. Boyd shares our belief that pitching and presenting are part of every business interaction and the skills needed to succeed should not be confined to official meetings in dusty boardrooms.

So when Boyd wanted to interview Simon to find out more about the man, the company and the methodology behind the book, Simon was more than happy to join him and share a little Eyeful love with his listeners.

Boyd interviewed Simon over two podcasts, both of which are available for free by clicking on the image below.

In the first podcast (episode 013) Simon debunks some presentation myths, explains how Audience Heatmaps are increasing audience engagement and talks about why presenting is a privilege and should be treated as such.

The second podcast (episode 014) covers Audience Pathway, Blended Presenting and ponders on why so many presenters feel the need to be so shy about their all-important call to action.

LAP2020

Sales & Marketing Presentation Secrets Revealed

Monday, July 14th, 2014 by Justine<

Our Summer Season of webinars is well underway.

It’s a couple of weeks now since we kicked off with our first session focusing on the intricacies of Sales and Marketing presentations.

Eternally rubbish at keeping great ideas to ourselves, we shared the latest in presentation thinking and gave attendees some practical advice on how to develop, create and deliver Sales and Marketing presentations that get the job done.

For those of you who were unable to join the webinar live, we’ve released a recording of the whole thing that you can peruse at your leisure, all you need to do is grab a cuppa and a biscuit and click on the video below.

There are still opportunities to take advantage of our caring, sharing nature by attending our webinars on Technical Presentation and Event Presentations. All webinars are free to attend and further details and registration links are below.

Technical Presentations are always challenging because they tempt presenters into including every minutiae of detail, mostly because they think that’s what the audience will want. This creates presentations that fail to engage, meaning that most of that carefully collated information misses its target completely.

Join us on Wednesday 16th July at 12 noon (BST) to find out how understanding your audience and managing data can help you connect, click here to register.

Internal Presentations are often considered unworthy of attention, the audience is required to attend and is expecting very little (other than an email free half hour). The standard of internal comms influences how your people communicate to others both in terms of content and quality, so skimping on effort here can have a huge knock on effect.

Join us on Thursday 17th July at 12 noon (BST) to find out why internal presentation matter and how they can add value to your business in ways you never expected, click here to register.

Inside Eyeful Labs

Wednesday, July 9th, 2014 by Justine<

Just over a year ago we launched Eyeful Labs, our immersive, interactive, presentation environment, designed to help our customers explore new ways of thinking about and delivering presentations.

In that time the Labs have grown to be much more than we, or our customers, ever expected.

They have become the place where presentation innovation, creative inspiration and the spirit of exploration come together with an Eyeful dose of ‘give it a go’ (and a soupçon of scientific insanity) to explore all things presentation.

Presentations are often the least loved and most abused part of any business collateral package and Eyeful Labs is our way of changing perceptions and giving presentations the time and resource they deserve.

At first, many visitors were unsure exactly what to expect (and to be completely honest so were we). But it soon became apparent that our combination of readily accessible presentation expertise and limitless coffee was hitting the right spot.

Soon customers were experiencing the effects in the best way possible and going on to action positive change in their businesses.

Today the Labs are a real hive of activity with customers, consultants, designers and presentation enthusiasts all adding to a mix that is pushing the boundaries of what presenters and presentations can achieve.

It’s a hectic, challenging, stimulating and provocative place to be, it’s The Presentation Lab bought to life – and we love it!short reel 2

To find out how your presentation thinking can benefit from a trip to The Lab, simply get in touch and we’ll help you explore the possibilities.

 

Join us at The Presentation SuperSummit

Friday, May 9th, 2014 by Justine<

SuperSummit is a new online platform designed to allow busy professionals to attend the type of event that they’d love to have time for without ever having to leave their desks.

To celebrate their international launch they have brought together the world’s leading presentation and public speaking gurus for a Presentation SuperSummit and our MD Simon Morton will be among the illustrious speakers.

Simon will be taking attendees ‘Inside The Presentation Lab’ at 16.00 on Wednesday 14th May as part of a week long programme that includes 18 sessions all aimed at improving your presentations.

The list of speakers during the week includes: Peter Arvai, CEO & CoFounder of Prezi; one of the biggest presentation platforms with 50 million users. Amit Ranjan, CoFounder of SlideShare; the no.1 platform for users to upload and share publicly or privately, PowerPoint presentations, Word documents and Adobe PDF Portfolios. Jeremy Donovan, Group Vice President of Marketing at Gartner Inc. and author of Amazon’s no.1 bestseller “How to Deliver a TED Talk” and Bill Hoogterp, Founder of Own The Room whose clients include Sheryl Sandberg and Reid Hoffman.

Unlike a traditional summit, attendance is free and you’re able to easily cherry pick the sessions that you’d like to hear.

No transport to organise, no hotel to book and no cost means there’s no excuse not to join in….

Click here to find out more.

Spam Strikes Again

Monday, March 10th, 2014 by Justine<

Having a successful blog brings its own rewards, but there is a downside too.

Spammers love a comments box and trawling through nonsensical comments to find the genuine ones is a daily tribulation. As I’ve mooted before spam does have its uses and recent spamming trends have highlighted another way in which it can help us all be better presenters.

To be fair some of the gobbledegook is quite amusing and I now have an encyclopaedic knowledge of where to buy a wide variety of pharmaceuticals, niche pornography and ‘replica’ designer goods. This, in turn, has given me a handy social barometer in that should I ever be called upon to access this bank of information, I’ll know it’s time to get my coat.

Most of these spam comments are high on enthusiasm and extraordinarily low on punctuation and grammar, but there is one spam message that appears again and again like a horror film villain that refuses to lie down on the off chance of a sequel.

This particular miscreant believes itself to be a master of disguise but for anyone used to filtering this sort of nonsense it’s easy to spot, here’s an excerpt for the un-initiated:

 

{I have|I’ve} been {surfing|browsing} online more

than {three|3|2|4} hours today, yet I never found any interesting article like yours.{It’s|It is} pretty worth enough for me. {In my opinion|Personally|In my view}, if all {webmasters|site owners|website owners|web owners} and bloggers made good content as you did, the {internet|net|web} will be {much more|a lot more} useful than ever before.|

I {couldn’t|could not} {resist|refrain from} commenting.{Very well|Perfectly|Well|Exceptionally well} written!|

{I will|I’ll} {right away|immediately} {take hold of|grab|clutch|grasp|seize|snatch}

your {rss|rss feed} as I {can not|can’t} {in finding|find|to find} your {email|e-mail} subscription {link|hyperlink} or{newsletter|e-newsletter} service. Do {you have|you’ve} any?

{Please|Kindly} {allow|permit|let} me {realize|recognize|understand|recognise|know} {so that|in

order that} I {may just|may|could} subscribe. Thanks.|

{It is|It’s} {appropriate|perfect|the best} time to make some plans for the future and {it is|it’s} time to be happy. {I have|I’ve} read this post and if I could I {want to|wish to|desire to} suggest you {few|some} interesting things or {advice|suggestions|tips}.

 

As you can see there is some scope for personalisation here but no amount of ‘delete as applicable’ can disguise its true nature and because some spammers can’t even be bothered with that, I can tell you that in its pre personalisation entirety it runs to an impressive 1858 words.

I’m sure that this format can lead to thousands of permutations, but I can state with confidence that they are all as rubbish, formulaic and soul destroying as each other.

It all amounts to a lot of effort that communicates nothing and singularly fails to achieve its goal – in this case my pressing of the ‘approve comment’ button.

This is, of course, my cue to segue gracefully into the subject at hand, presentations in general and more specifically the dangers of sticking to what you know.

Here at Eyeful we’ve seen thousands and thousands of presentations and we know that presentations of the insert name/company/product genre are still alive and kicking (until we get our hands on them that is).

A presentation that you’ve been using for years is not the same as a successful presentation. And a presentation that is almost identical to your competitors is even worse.

Audiences are savvier than ever and business is much more competitive. Your potential customers will know exactly what your competitors are offering and your presentation needs to show them exactly why they should spend their money with you.

Presentation software and hardware has moved forward in leaps and bounds and there is no excuse for relying on old formats or wasting valuable resource on the latest tech just because it looks good.

Fortunately for business everywhere we’ve got some tricks up our sleeve that can help your presentation stand out from the crowd. Presentation Optimisation is a proven way of creating presentations that have real impact and Blended Presenting can help you make connections like never before. There’s also technical PowerPoint and soft skills training and The Presentation Lab Book to get your presentation juices flowing.

Sales pitch over, this is the real world and there’s no point spending time and money fixing something that just ain’t broke. Which is why we’re always happy to provide a free* Presentation Healthcheck to anyone interested in what we do.

We know that floating in a vast sea of mediocre presentations there are a few things of real beauty and if your presentation already shines we’ll send you on your way with a gold star and a pat on the back.

So, if you’re worried that your presentation might have a certain spamminess or that your presentation delivery might not be as good as your competitors them drop us a line and we’ll help you connect with your audience in a way that insures their approval.

Presentation healthcheck

*completely and utterly free of charge and obligation – like free things used to be.

 

 

Good Ideas Travel Well – Great Ideas Do It In Style

Wednesday, January 22nd, 2014 by Justine<

Eyeful Ireland’s very own Ronan Kinahan has been hob-nobbing with the great and good of Irish politics and industry. Ronan joined some very influential figures on a recent Irish trade mission to the gulf and was thrilled by the reception.

Initially expecting to speak to around 100 delegates word had obviously got round that he was on the bill and registrations were closed at 400 attendees! Never overwrought by the scope of a project Ronan went on to speak to an enthusiastic audience about Vibe Integrated Presentation Skills before moving on to demonstrate just what Eyeful can do to elevate the communication and engagement power of the lowly slide.

Despite the whole experience having the potential to overwhelm (with a side helping of star struck and a soupcon of etiquette panic) Ronan managed to keep a cool head and his seminar was a fine example of how to get it right.

Presenting on how to present is a very singular challenge and an audience can easily be lost if there’s the merest hint of ‘do as I say, not as I do’. Fortunately for Ronan and, more importantly, the 400 eager faces that awaited his wisdom the whole thing was a resounding success and created a lot of interest and eagerness to learn more.

Eyeful Ireland can help your presentations shine and you don’t even have to be in the Emerald Isle to take advantage of Ronan’s expertise, simply drop us a line or pick up the phone and we’ll make your presentations stand out from the crowd.

Ronan framed

Pictured left to right: Julie Sinnamon Chief Executive Enterprise Ireland  / Enda Kenny Prime Minister Ireland / Ronan Kinahan (Vibe / Eyeful) / John Bruton Minister for Enterprise

The Eyeful Labs Experience (As Told By Our Lovely Customers)

Wednesday, January 15th, 2014 by Justine<

Eyeful Labs has been making waves for a while now and it’s fair to say that the results are better than we could have hoped for.

Those that dare to venture into our dedicated presentation environment all tend to leave smiling and often compliment us on the quality of our sandwiches, but there’s much more going on than a nice day out of the office and a free lunch….

Here some visitors from iS Health tell us all about their Labs experience and share why it’s worth taking the time to consider your presentation in a different light.

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If you’d like to chat about how Eyeful Labs can help your company think differently about presentations (and presenting) just get in touch, we love to chat!

Guest Blog – Successful Speaking

Friday, November 15th, 2013 by Justine<

For many presenters the challenge of speaking is the most daunting part of the process. While many audiences will be prepared to forgive the odd verbal fumble if the presentation itself is relevant and engaging it’s still important to get it right. We asked Priscilla Morris, speaking guru and friend of Eyeful to share some tricks of the trade…

Did you realise that speaking in public is scientifically proven to be one of the scariest challenges we face? Many people avoid presenting because they fear the unknown. “I’ll forget my words”, they say or, more tellingly, “they might not like me”.

Let’s take away some of the mystique associated with public speaking and approach it as a skill that can be learnt. Yes, extroverts will always find it easier than introverts, but anyone can be successful if they understand that delivery is all-important. So how can you achieve the right balance?

1)         CLARITY
Your message needs to be clear, i.e. plan the structure with care and the vocabulary with reference to the audience.

Your delivery needs to be precise, i.e. speech should be articulated firmly, and you should have an awareness of accent, which might form a barrier to understanding.

2)         RATE
Do you understand the pace at which we process information? This varies according to size of audience and acoustics of venue, but generally, it will be much slower than you think. Unfortunately we all have internal timing, which determines our average speed. If people say you are too fast, they are really saying they cannot process the information you are giving them.

Learn to use pauses to give time for thought and to stop you gathering speed.

3)         INTEREST
Your audience will opt out if you don’t keep their interest, and to do that you have to introduce lots of variation.

We call this Vocal Modulation and it includes the use of pitch, pace, pause, power, tone and inflection.

We have a habitual way of using these but can also learn to take control and use them as markers and highlighters within a speech.

4)         SINCERITY
If you have ever heard someone reading a speech aloud, you will probably have experienced a lack of this essential element. Sincerity comes from emotion and we can only put this across by making a clear personal connection with the words.

All speakers should aim for spontaneity and this manifests itself in the ability of the speaker to convince us that they mean every word you. You should allow your personality to come through and if this is not a naturally comfortable environment for you, create a persona that takes over when you present. None of this is easy, but it all comes from the last of my tips……

5)         PRACTICE
When training, a particularly erudite professor told me, that you should do 1 hour’s practice for every 1 minute of speaking. This may fill you with horror but remember we are talking about realisation from start to finish, so it includes research and planning. However, speaking your words are aloud is also vital. If you cannot stand before your audience with total belief in your ability to succeed, nerves are likely to affect your performance. Try to work from cue cards, because a speech written out in full often sounds more like an essay.

If you take some of these ideas on-board you will give yourself CONFIDENCE – and so, we return neatly to the beginning.

Obviously, these tips are not exhaustive and space has determined that they are rather simplistic but just remember to be:

C.R.I.S.P.  when speaking in public and then you will

SPEAK YOUR WAY TO SUCCESS!

Priscilla Morris is an expert in vocal communication who has spent the last 27 years as a global LAMDA examiner in performance and public speaking. Drawing on her own experience as an actress and incorporating her in-depth knowledge of the science of communication, Priscilla is in huge demand as both a speaking trainer and a public speaker in her own right. In 2000 Priscilla set up her business, Loud & Clear Voice Coaching to provide specialist training and insight to those who want to communicate effectively.