Having a global team is a marvellous thing, Eyeful encompasses not only the planet but a hugely disparate and eclectic set of skills, experience and creativity. It’s one of the things that set us apart from the competition.
The tough thing is making sure that geography never gets in the way of us working (and laughing) together and we’re always looking for new ways to make the Eyeful world smaller.
We’ve never knowingly missed a birthday based silliness opportunity here at Eyeful Towers and finding a way to share that feeling with our far flung colleagues was as plain as the nose on our face.
After all, if we can’t say it with PowerPoint then who can?
NB Sometimes we use our extraordinary skills for serious stuff too, contact us to find out more.
2013 was a very busy year here at Eyeful Towers. Between you and me; we love it when it all gets just a little bit manic, and as long as we manage to fit in the occasional random act of silliness we can keep ourselves and our customers happy, however heavy the workload is. But we have to confess that sometimes we let the odd thing slip and in December we forgot to shout about our latest achievement and more importantly thank the customers who made it possible.
As the beginning of a new year is traditionally a time for quiet contemplation and thankfulness we’re going to right this wrong by telling you all about it.
In December 2013 we achieved inclusion in the Recommended Agency Register’s Top 100. This list is open to all marketing services agencies outside the M25 and inclusion is based entirely on customer feedback. Making the grade shows not only that our customers love us, but also that they’re happy to tell the world. Standing out in a category that includes the whole gamut of marketing services is a huge achievement for a company that only does presentations… and it’s one that we’re really rather proud of.
So, without further ado, here’s an important message to all our lovely customers…..
NB: our ‘cupboard creativity’ sessions are entirely optional and no designers were hurt in the making of this film.
For everyone out there who has ever tried to sneakily prise up the sellotape on a present or has progressed through the ‘heft – shake – squeeze’ gift assessment to the ‘accidental corner rip’, here’s a Christmas treat…
Here at Eyeful we love a Christmas Movie, there’s no better way to waste a winter afternoon than curling up with a glass of your preferred tipple, a humungous box of choccies and a cheesily seasonal film. Here’s a glimpse into how some of our festive favourites would look with Eyeful stars playing the lead….
Regular readers will know how we love to wrap serious messages in seasonal frivolity.
So without further ado, here’s a Halloween offering about one of the scariest (and least effective) of presentation shockers….Presentationstein
Turn the sound up, sit back and prepare to be horrified at what could well be happening to your presentation…
P.S. If the whole thing looks spookily familiar, simply breathe in through the nose and out through the mouth thinking happy thoughts until the panic dies down…..then get in touch and we’ll help you lay the monster to rest.
Here at Eyeful we love to push the boundaries of PowerPoint because, in the right hands, it can create some truly amazing presentation visuals.
Whilst much of the world is happy to blame PowerPoint for poor presentations we believe that’s akin to blaming cars for speeding. The brilliance (or otherwise) of a presentation is not about PowerPoint (or Keynote, or Prezi, or the infamous napkin) it’s about getting the best from whatever tool you’re using. And, if we may say so ourselves, when it comes to squeezing every ounce of brilliance from the seemingly mundane, we’re just the people for the job.
Here’s an example of what happens when we give one of our PowerPoint aficionados the seed of an idea and the opportunity just to have fun.
No story, no compelling message and no structure, just the chance to make PowerPoint work that little bit harder as well as play around with some video clips of cute cats. Happy days.
This week is a big one for Apple. Yesterday they released iOS7 into the ether and tomorrow sees the iPhone 5S and iPhone 5C go on sale in the UK.
But the products themselves are not the exciting part for us here at Eyeful.
Whatever you think of Apple products, it can’t be denied that when it comes to creating and sustaining a buzz about what they’re doing, Apple leave the competition far behind.
Apple products are distinctive but that’s not the secret, the secret lies in how Apple presents those products to the world. Apple have moved from niche market innovators to mass market providers by knowing and growing their audience.
There have been glitches along the way and even the late, great, Steve Jobs has contended with audiences that were less than enamoured with his message. But overall Apple has kept their audience on side by knowing what they want and communicating with them in a way they respond to.
Apple product launches have become events in themselves, they appear seamless and unforced but it has been well documented that behind the scenes it’s a different story. Every technical part of the show has a back-up for its back-up and every word and action is rehearsed and rehearsed before the audience even knows the event is taking place.
Apple uses a very simple presentation formula: the product, the presenter, the slideshow and the audience.
There are very few people who would refuse the opportunity to make the sort of presentation impact that Apple does, indeed many have tried to emulate them and failed because the simplicity of it all can be intimidating.
But just like the production, the simplicity of the presentation belies its true nature.
You might think that as a presentation design company we’re about to have a five minute rant on how much more exciting the slides could be, but you couldn’t be more wrong. The slides are the least important part of the presentation, without a powerful, engaging story and a presenter who knows what they’re doing the slides would be useless, however visually fantastic they were.
The thing is we’re not just a presentation design company, we’re a presentation consultancy company too. We help our customers get right down to the heart of their proposition and understand their audience because that’s how engaging stories are born, the slides that tell those stories are simply a means to an end.
Apple demonstrates to everyone just what a difference this approach can make and you don’t need a multi million pound budget to achieve it either, just a little Eyeful expertise can make all the difference.