Archive for the ‘Customer Stories’ Category

Inside Eyeful Labs

Wednesday, July 9th, 2014 by Justine<

Just over a year ago we launched Eyeful Labs, our immersive, interactive, presentation environment, designed to help our customers explore new ways of thinking about and delivering presentations.

In that time the Labs have grown to be much more than we, or our customers, ever expected.

They have become the place where presentation innovation, creative inspiration and the spirit of exploration come together with an Eyeful dose of ‘give it a go’ (and a soupçon of scientific insanity) to explore all things presentation.

Presentations are often the least loved and most abused part of any business collateral package and Eyeful Labs is our way of changing perceptions and giving presentations the time and resource they deserve.

At first, many visitors were unsure exactly what to expect (and to be completely honest so were we). But it soon became apparent that our combination of readily accessible presentation expertise and limitless coffee was hitting the right spot.

Soon customers were experiencing the effects in the best way possible and going on to action positive change in their businesses.

Today the Labs are a real hive of activity with customers, consultants, designers and presentation enthusiasts all adding to a mix that is pushing the boundaries of what presenters and presentations can achieve.

It’s a hectic, challenging, stimulating and provocative place to be, it’s The Presentation Lab bought to life – and we love it!short reel 2

To find out how your presentation thinking can benefit from a trip to The Lab, simply get in touch and we’ll help you explore the possibilities.

 

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Customer Care the Eyeful Way

Friday, June 27th, 2014 by Justine<

Successful companies need to master two things, a great product and great customer service.

Some companies approach this through a process that should strike fear into the hearts of consumers (and business owners) everywhere and is most charitably described as ‘managing customer expectations’.

All too often this actually means lowering customer expectations so that they’ll be impressed by whatever they get.

We do things a little differently here at Eyeful.

Many of our customers’ approach us with presentations that they know are failing visually and while we’re more than happy to help them spruce things up in the short term, the value that we can add goes much deeper.

Anyone who has experienced our full Presentation Optimisation service will know that while our slides are indeed gorgeous they are also engaging and effective – two things that all great communication needs to be.

So we’ve got the great product part licked, what about the customer service bit?

Well over 80% of our customers return to us, presentation after presentation, and that’s because we work hard to raise, and then exceed, their expectations.

Right from the first panicky phone call we let customers know exactly what’s possible by taking the time to understand their business, their audience and their objectives before we even start work on their presentation.

For some customers the whole thing can seem a little bemusing, having brought in their old banger for an MOT, it’s a little disconcerting to drive off in a brand new Ferrari – and with their wallet intact.

Here one of our specialist presentation consultants, Sally Bailey explains how we build and maintain great customer relationships.

Finding out what a bit of Eyeful love can do for your business communications is easy, just get in touch and we’ll be more than happy to help.

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“You’ve really changed things here”

Thursday, May 29th, 2014 by Simon<

There’s no doubt in my mind that I’ve lucked out when it comes to choosing a profession.

My passion for presentations and the art of engaging audiences has fuelled some amazing adventures and experiences across the globe and latterly, becoming the author of a successful book on the subject is the cherry on the cake. Everyday I’m surrounded by the incredibly creative Eyeful team who not only support my wildest flights of fancy but also act as catalysts/provocateurs for the next phase of the journey. And, to top it all, I get to spend time with some truly amazing customers. Yesterday was one of those days.

Yesterday was spent with the CMO of a multinational technology company. It wasn’t notable because of a whopping slice of new revenue or kicking off a timezone spanning project. It was powerful because of five short words:

“You’ve really changed things here”

Let me give you a little background. We were first called upon 12 months ago when the European office had identified that their presentations were simply not working. They had the wherewithal to recognise that the problem was not because their PowerPoint slides looked a little shabby or that their marketing teams needed their softskills polished. They’d identified more fundamental areas to focus on – going back to the foundations of how they developed their presentations and building them back up again. Which is where we slotted into place.

What followed was a series of full-on, interactive workshops with teams across Europe sharing our Presentation Optimisation process, from Audience Heatmaps via Audience Pathway Storyflows and finishing up at a Blended Presenting strategy. Presentation Optimisation became Presentation Optimization as we were invited to start working with the mothership.

However it’s not the scale of the engagement with the customer or the jet set lifestyle that’s exciting (although we are grateful!), it’s the impact it’s having across their business.

“You’ve really changed things here” means that the fundamental processes we’ve shared with the international teams are now being applied day in, day out. As a matter of course, executives ask to see the Audience Heatmap for the presentation they are preparing to deliver. The simplicity of the Audience Pathway presentation structure is being applied in other forms of communication, from e-mails to internal comms documents. The ‘simplicity is not stupidity’ mantra is working…and things are changing.

We’ve spoken before about our ‘funny tummy feeling’ measure of success. The realisation that our good ideas coupled with a great organisation willing to try something different can have such an impact took the ‘funny tummy feeling’ off the scale. I’m still smiling 24 hours after the meeting which has to be a good sign…

To learn more about the Presentation Optimisation approach, pick up a copy of The Presentation Lab book or, better still, get in touch. We’d love to hear more about you and your business presentation frustrations.

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Launching Eyeful Extra

Tuesday, February 25th, 2014 by Justine<

Here at Eyeful we know that our success is down to keeping our customers happy and we love looking for new ways to spread a little more Eyeful magic.

Always striving to be exceptional – we’re really excited to be launching our latest extraordinary example of ensuring an excellent customer experience – Eyeful Extra.

Alliteration over, here’s what it’s all about.

From March 1st 2014 every job we do will benefit from a package of additional support and expertise completely free of charge. For the first three months after sign off of your completed presentation our experts will be on hand to help you with technical support and minor amends for up to two hours. We’ll even contact you after one month to remind you that this service is included.

We’ve never ‘locked down’ our presentations because we know that despite the love and attention we lavish on them, they don’t belong to us, they belong to our customers. We give our customers the ability to make their own amends and Eyeful Extra means that our expert designers and technicians will be on hand to support that process, ensuring that every presentation remains as effective and engaging as the day it left our studio. Or, for those of you who prefer not to tinker, Eyeful Extra gives you the option to simply let our experts do their thing.

And because we believe that every cake should have a cherry on the top, if you don’t use any of your Eyeful Extra time, we’ll send you a Presentation Lab resource pack full of great presentation ideas and useful goodies.

Visit our web page or speak to one of our project managers to find out more.

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If Music Be The Food Of Love…..

Friday, February 14th, 2014 by Justine<

A couple of years ago we decided that it was time to lavish a little Eyeful love on an area oft neglected by businesses – hold music.

Being on hold can be one of the most life-force-sucking wastes of time available and it’s easily made better (or worse) by the quality of what you’re forced to listen to. After all you’re not going to dare to stop listening because of that infernal universal law ensuring that your call will only be answered during a period of inattention on your part.

In true Eyeful style we decided to eschew Greensleeves and turn our backs on unending lists of services that would be available, should anybody ever answer the phone. We set out to make the on hold experience altogether more entertaining. So every month a member of our HQ team chooses a favourite track and we tell our holdees a little bit about that person and why they picked that track.

Consequently (and quite apart from being one of the best presentation consultancy and design services in the world) I’m confident in saying that we’re probably unique when it comes to receiving requests to be put back on hold.

The whole project has been much more successful than we could have imagined and now we’re hoping to spread the love by offering our friends, customers and followers the chance to join in.

All you need to do is click on this link and tell us what you’d like to hear and why, then our Earful audio guru Matt will work his magic and you’ll be able to hear your favourite tune every time you ring us.

shiny icon eyeful music (2)

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The Eyeful Labs Experience (As Told By Our Lovely Customers)

Wednesday, January 15th, 2014 by Justine<

Eyeful Labs has been making waves for a while now and it’s fair to say that the results are better than we could have hoped for.

Those that dare to venture into our dedicated presentation environment all tend to leave smiling and often compliment us on the quality of our sandwiches, but there’s much more going on than a nice day out of the office and a free lunch….

Here some visitors from iS Health tell us all about their Labs experience and share why it’s worth taking the time to consider your presentation in a different light.

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If you’d like to chat about how Eyeful Labs can help your company think differently about presentations (and presenting) just get in touch, we love to chat!

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Microsoft Supports ‘Eyeful Power’

Thursday, October 24th, 2013 by Simon<

When our chums at Microsoft were looking for a small (but perfectly formed) business to demonstrate how to win customers and then turn them into evangalists, they came a-knockin’ on doors of Eyeful Towers.

Microsoft Talking Business - Eyeful Presentations

Looks like our reputation for looking after customers large and small is making a bit of a splash.  Nice…

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The Whistle has been well and truly blown….

Monday, July 22nd, 2013 by Justine<

Thanks to everyone who responded to our call for Presentation Whistleblowers. We’ve been through the replies and with more than a hint of morbid fascination, here are some of the things that are currently keeping us awake at night.

We knew we were in for a ‘treat’ from the first sentence of the first reply….“How long have you got??”

We have paraphrased some responses to protect the innocent and avoid an 18 certificate.

Not one of our Ten Commandments escaped unscathed. Those of a nervous disposition may wish to look away….

 

Thou shall not throw random facts at thy audience without heedance of narrative.

“I didn’t know it was possible to get 40 bullet points on one slide”

“words in bubbles are just floating bullet points”

“the whole thing felt like a crazy word association game”

Thou shall be clear in communicating thy key messages

“we didn’t learn anything, not even what the presentation was about”

“even the graphic of their company logo was unclear”

“spoke excitedly about a new offer but had no details of it when asked”

Honour thy audience for they deserve to be engaged

“I could have spent the time doing something much more valuable and interesting – such as rearranging my sock drawer!”

“no idea which company presented, or what they were offering, I can only remember how awful it was”

Thou shall not induce migraine or double vision with bad design

“It’s a presentation, not an eye exam”

“white text and light green text in different fonts of varying sizes on a selection of blue backgrounds”

“it felt like they used every transition possible”

Thou shall not read slides for thy audience is not in need of sleep

“two presenters in a row and both read from slides word for word with no explanation”

“It was hot and several of the audience did indeed doze off”

“there was quite a buzz in the room – about the horses we could see out of the window -  the presenter was too busy reading his slides to notice”

Do not covert thy neighbours presentation, make your own the best it can be

“I’ve seen some shockers and some superstars – hope mine is the latter”

“my boss said we needed a presentation exactly like our main competitors, so I suggested we used theirs”

Love thy presentation for thy audience will know thy heart

“the meeting was going well and then they said  ‘sorry about this but the boss says I have to show you our presentation’… oh dear”

“when the presenter says ‘you don’t need to look at that bit, it’s boring’ you know you’re in trouble”

Thou shall be knowledgeable and prepared in the use of technology

“He was trying to sell us a technical service, yet the tablet he brought was an old version and had a cracked screen.”

“Ended up apologising to presenter because I didn’t know how their laptop worked – just wrong”

Thou shall be prepared for thy tech to smite thee by arming thyself with pen and paper

“left their laptop on the train and spent the meeting time using our phone to try and track it down”

“They had forgotten to charge their laptop so could not show us a presentation at all”

Thou shall relax for thy audiences is unlikely to raise arms against thee

“reps first day, ran in – apologised, threw up – apologised, stuttered through presentation – apologised. We ended up looking after him for quite a while…”

“A new supplier turned up late, sweaty and unprepared”

“I was wondering why people were snickering until a brave prospect told me what the background image looked like when other pictures appeared in front of it”

 

As for the criminals involved, suppliers and internal comms teams top the list of bad presenters and IT departments and Tech companies are the most likely to bamboozle audiences with their presentations.

If any of you are concerned that you might be delivering the sort of presentation that our whistleblowers are talking about, fear not, our free Presentation Healthcheck service can help you out.

And for those of you still suffering in silence, we’re leaving the whistleblower contact form open just in case you need to vent….

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The Whistleblowing continues

Wednesday, July 10th, 2013 by Justine<

Last week we offered everyone a chance to blow the whistle on poor presentations and it seems that this is just the sort of cathartic release that PPSD (post presentation stress disorder) sufferers need to help them move on with their lives.

The replies so far have covered the complete remit of human emotion and are helping us get a (quite ugly if we’re honest) picture of the state of business presentations today.

In recognition of the fact that there are so many others who need our help, we’ve decided to extend the deadline, so that those of you yet to unburden yourselves can experience the blessed relief that comes with sharing.

Ending the suffering is easy, just click through this link and fill in a simple form. It’s easy and there’s no need to plan a complicated escape route, start contacting far flung embassy’s or console yourself to living in an airport…..

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We’re having a face(book) lift!

Thursday, July 4th, 2013 by Justine<

On Friday 5th July at 13.00 we will be hosting a virtual launch party on our new facebook page with virtual cake (no calories), virtual party games (no embarrassment) and virtual prizes (like real ones, but not), for anyone who’d like to join us.

We guarantee that you won’t get stuck in the kitchen with Billy-no-mates and you don’t even have to bring a bottle!

The launch is part of our online makeover that also includes some fantastic new web content bringing our .co.uk website bang up to date with our latest ideas and innovations.

We get so excited about making sure that our customers are armed with the best presentations possible that it’s easy to forget that we need a little bit of Eyeful loving too!

So we’ve included new pages on Blended Presenting, Eyeful Labs and our Presentation Refresh service, along with a new area where you can read all about our partners.

There’s also a new page where discerning prospects can find out exactly what our customers think of us, our services and our training.

But that’s not all, there’s also a fancy new home page on the horizon, so don’t forget to check back in and see just how groovy we’re getting!

See you Friday…..

 

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